A promotion(促銷(xiāo)活動(dòng))offering 98 yuan domestic plane tickets is being advertised by Chinese online travel platform LY.COM.While such a low-price sounds amazing,there is just one catch:The purchaser is not told where the flight is heading,nor when it will take off.
The promotion has become a trending topic on Chinese social media as some people have been attempting to book them ahead of the upcoming May Day holiday.Labeled as a "destination blind box" on the site,tickets are purchased through a rather hassle-less booking procedure,in which passengers provide their travel information,select a departure airport and then pay their 98 yuan.If the randomly chosen date and destination are unsuitable,users may ask for a refund,but once they "lock in" their tickets,there is no going back.
"Destination blind box" is now a hot topic on China's online platforms. "I believe young people are a big target demographic(特定年齡段人口)for this promotion,because they not only enjoy the thrill of the unknown,but also like to show off their lives through these types of commercial activities.Like this one for instance,it doesn't matter if they finally go or not.Booking a ticket and posting about it on social media can still suggest that one has adventurous and life-loving qualities," said Fan,a marketing expert who has worked with civil aviation(航空)clients.
Many people not only shared the screenshots of tickets they drew,some even came up with a tutorial to teach the booking procedure under the free cancelling policy.However,some others claimed it is too rare to draw a ticket that is ideal. "If it wants to be a profitable activity,the release of the tickets must have been planned ahead and is not as random as it seems.It will not have popular airlines.The marketing campaign may also be aimed at the fast sale of some tickets from less popular airlines that were originally not that expensive.If they sell a large quantity of tickets,the company may still earn a profit even though the price is 98 yuan," an expert in tourism suggested.
(1)Which of the following best explains "catch" underlined in paragraph 1? CC
A.Benefit.
B.Mistake.
C.Disadvantage.
D.Charm.
(2)What is paragraph 2 mainly about? AA
A.The purchase introduction to "destination blind box".
B.The popularity of "destination blind box".
C.The original purpose of "destination blind box".
D.The origin of "destination blind box"
(3)Why will "destination blind box" appeal to young people according to Fan? CC
A.It helps them save money on the cost of travel.
B.It allows them to experience various adventures.
C.It accords with their lifestyle and attitudes.
D.It satisfies their desire to travel around China.
(4)What can we infer about the promotion from the last paragraph? BB
A.It makes it easy to get an ideal ticket.
B.It still needs to be improved.
C.It will not bring in any profit.
D.It will give a boost to tourism.
【考點(diǎn)】經(jīng)濟(jì);說(shuō)明文.
【答案】C;A;C;B
【解答】
【點(diǎn)評(píng)】
聲明:本試題解析著作權(quán)屬菁優(yōu)網(wǎng)所有,未經(jīng)書(shū)面同意,不得復(fù)制發(fā)布。
發(fā)布:2024/5/27 14:0:0組卷:5引用:6難度:0.5
相似題
-
1.Despite the popularity of dieting and exercising,more people are bigger than they used to be.
The US is the (21)
So why are so many Chinese getting overweight?
According to The Wall Street Journal,China's weight has grown with its economy.With incomes growing,families (23)
Unhealthy lifestyles also contribute to China's obesity problems.Many Chinese families are eating more deep-fried and junk food while exercising little.
It is also likely (25)
The trend could lead to big problems,as obesity can have severe health consequences.According to the World Health Organization,around 2,8 million adults die each year (27)
(28)發(fā)布:2024/7/8 8:0:10組卷:5引用:2難度:0.4 -
2.Ancient Rome was one of the world's most powerful empires more than 2,000 years ago.The Romans' ideas about roads,laws,government and buildings still influence us today.
Italy is shaped like a boot.The Colosseum(羅馬斗獸場(chǎng))in Rome was built during the time of the Roman Empire,in the first century AD.(1)
Italy is well-known for its designers,who create cars,handbags,clothes,shoes and other items that are in demand for their style and fine workmanship.
Today,the economy of Italy is stronger than in the past.(2)
(3)
Italy is a member of the European Union,a group of countries that join together for better trade.The currency,or money,they use is called the "euro".
Food and eating good meals are important to Italians.(4)
A.Italy has several islands off the coast.
B.The country used to depend on agriculture.
C.It could seat about 50,000 people,who went to see fights between animals and people.
D.Mountains cover about three-fourths of the country.
E.Popular foods include pasta,risotto,minestrone and pizza.
F.The family is very important to the Italian way of life.
G.The northern part of the country is the main manufacturing centre.發(fā)布:2024/6/27 10:35:59組卷:11引用:1難度:0.5 -
3.Do you want to learn a foreign language? Choose one of the most (1)
In most countries all over the world, English is (2)
Spanish is the language of business in about twenty countries. There are many jobs in the United States as well as in many other countries, which specially ask for people (5)
The Chinese economy is booming! In the future, China (6)
French is recognized as one of the top languages to learn, (9)發(fā)布:2025/1/1 11:30:2組卷:26引用:5難度:0.6
把好題分享給你的好友吧~~